{"id":4723,"date":"2024-06-14T13:12:42","date_gmt":"2024-06-14T13:12:42","guid":{"rendered":"https:\/\/compt.io\/?post_type=case-study&#038;p=4723"},"modified":"2025-01-02T10:19:50","modified_gmt":"2025-01-02T17:19:50","slug":"carrot","status":"publish","type":"case-study","link":"https:\/\/compt.io\/case-studies\/carrot\/","title":{"rendered":"How Carrot Scaled Stipends to 92% Utilization for its Distributed Team"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"the_challenge\"><br>Meet: Leslie Neitzel<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.get-carrot.com\/\">Carrot Fertility<\/a>, headquartered in Menlo Park, California, with over 300 employees, is a leading global fertility healthcare company. The company helps employers and health plans offer equitable access to fertility care. Leslie Neitzel, the Chief Human Resources Officer at Carrot, was dedicated to creating a supportive and engaging environment for Carrot&#8217;s fully remote team, spread across 40 states in the US.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the_challenge\">Challenge: balancing expansion with employee satisfaction<\/h2>\n\n\n\n<p>Growing rapidly, Carrot wanted to attract talent in the middle of a tight labor market coming out of the pandemic when talent was at a premium. <strong>\u201cWe wanted to make sure we could be as competitive as possible,\u201d says Leslie.<\/strong>&nbsp;<\/p>\n\n\n\n<p>New employees would purchase laptops and submit expense reports. <strong>Neitzel says, \u201dit was getting unmanageable for how fast we were hiring.\u201d <\/strong>Instead of using a more traditional expense management system, Carrot wanted a stipend management tool.&nbsp;<\/p>\n\n\n\n<p>And because Carrot\u2019s team was fully remote, HR couldn&#8217;t offer in-office perks like breakfast or coffee. Carrot wanted to give employees flexibility instead of offering a gift card to Grubhub on a monthly basis. <strong>\u201dWhat if someone didn\u2019t want that?\u201d, explains Neitzel.<\/strong> <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the_solution_\">What next: exploring solutions<\/h2>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Neitzel tried various benefit management solutions, but they all lacked:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A consistent or formal benefits program<\/li>\n\n\n\n<li>A seamless experience for employees and HR administrators<\/li>\n\n\n\n<li>Easy expense reporting for one-off reimbursements through payroll&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"border-text\">After extensive research on offering employees fringe benefits, reimbursements, and stipends, Neitzel found Compt. The platform&#8217;s ease of use and handling of pre-tax and post-tax nuances were impressive. <strong>\u201cI don\u2019t want my employees to struggle with using a benefit, whatever it is. It needed to be seamless for us and the employee,\u201d Leslie emphasized.<\/strong><\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the_solution_\">Solution: the breakthrough<\/h2>\n\n\n\n<p>Now with Compt, Carrot offers its remote team benefits that help them be more productive including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New hire tech stipend to purchase an ergonomic chair or create a functional workspace.<\/li>\n\n\n\n<li>Productivity stipend for a morning coffee, dog walker, or fitness membership.<\/li>\n\n\n\n<li>Spot bonuses of $50 for holiday dinners so employees can take families out.<\/li>\n<\/ul>\n\n\n\n<p>In two weeks, Carrot was able to roll out the platform to the team and keep communication open with Confluence articles explaining benefits to employees.<\/p>\n\n\n\n<p>While launching employee stipends, Carrot sent various drip campaigns and reminders. They also use a Slack channel How I Compt, which is a great way to give people ideas on how to use their stipends.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the_solution_\">Results: impact in action<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\"\/><noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\" srcset=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp 500w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-300x300.webp 300w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-150x150.webp 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/noscript><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Carrot boosted team engagement with a remarkable 97% of employees enjoying the platform and feeling connected while working remotely across teams.<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\"\/><noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\" srcset=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp 500w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-300x300.webp 300w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-150x150.webp 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/noscript><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Carrot perks were a hit. A strong 92% of Carrot team members took advantage of stipends for productivity, onboarding, and holiday bonuses.<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\"\/><noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp\" alt=\"\" class=\"wp-image-9566 size-full lazyload\" srcset=\"https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2.webp 500w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-300x300.webp 300w, https:\/\/compt.io\/wp-content\/uploads\/2024\/06\/401-2-150x150.webp 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/noscript><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Carrot launched fast! The platform was up and running in just two weeks, with employees sharing stipend ideas on Slack and Confluence.<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p>Carrot can now access data on which stipends are liked and used by employees to make better decisions when budgeting for benefits. <strong>Neitzel says, \u201cthe utilization [data] has been very helpful. I can see if a stipend is something that\u2019s well received. Are people taking advantage of it? What\u2019s the timing of when they use it vs when it\u2019s offered? It helps us decide monthly and quarterly budgets\u201d.<\/strong><\/p>\n\n\n\n<p>Neitzel also has visibility in popular stipend categories and if they\u2019re using it for internet or phone bills or lunches.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-plain is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>It\u2019s been a really easy and fun way to offer perks to our employees, which has added to the experience our employees are having. It\u2019s low lift on the HR side which goes a long way with employees.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left has-secondary-color has-text-color has-link-color has-small-font-size wp-elements-1f5ced93a08708d07a4d78bb8dac42f2\"><em>Leslie Neitzel. Chief Human Resources Officer at Carrot<\/em><\/p>\n\n\n\n<p><\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-group has-primary-background-color has-background is-layout-constrained wp-container-core-group-is-layout-db32e940 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<h2 class=\"wp-block-heading\" id=\"about-carrot\">Future: what\u2019s next with the partnership<br><\/h2>\n\n\n\n<p><strong>Adapting benefits to changing needs <\/strong><\/p>\n\n\n\n<p>Looking ahead, Leslie plans to continue adapting Carrot&#8217;s benefits program to meet the changing needs of their workforce. The partnership with Compt had laid a strong foundation for offering personalized benefits that employees genuinely appreciate and use.<\/p>\n\n\n\n<p><strong>&#8220;The reality is we have various stages in our lives. Things change and I think we\u2019ve tried to recognize that with more frequent updates to our benefits program. New growth brings new ideas and new experiences as an employer,&#8221; says Leslie.<\/strong><\/p>\n\n\n\n<p>With ongoing innovation and collaboration, Leslie is confident that Carrot will continue to attract and retain top talent in an ever-evolving work landscape.<\/p>\n\n\n\n<p><em>Ready to transform your employee benefits and enhance satisfaction?&nbsp;Discover how Compt can help you scale benefits effectively for your remote team.&nbsp;<\/em><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link elementor-button wp-element-button\" href=\"https:\/\/www.compt.io\/request-a-demo\">Explore Compt today<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Carrot scaled employee perks for their high-growth team and streamlined stipend reimbursements.<\/p>\n","protected":false},"featured_media":8247,"template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-4723","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"acf":{"related_logo":5936,"number_1":"97%","title_1":"Team engagement","description_1":"Employees enjoy using the platform and feel engaged when working remotely across teams.","number_2":"92%","title_2":"Benefit utilization","description_2":"Carrot team members enjoy stipends including productivity, new hire setup, and holiday spot bonuses. 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